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American Family vs Nationwide: which is better for car insurance in 2026?

American Family
Nationwide

Across our six scoring categories, American Family comes out ahead in 1, Nationwide in 2, with 3 too close to call. On our weighted overall score the two finish within 0.2 of a point — a genuine draw. The right answer here depends less on which company is "better" and more on which one prices your specific profile lower, and that is not knowable without running both quotes. American Family is the stronger pick for midwest drivers who bundle and use telematics; Nationwide for drivers who want good claims handling without an agent-only model.

American Family vs Nationwide, side by side

Category
American FamilyRead the full review
NationwideRead the full review
Overall scoreWeighted across the six categories below
PriceAverage annual full-coverage premium · 25% of score
2.5$2,785/yr
Average full coverage vs. $2,356 national average
2.5$2,671/yr
Average full coverage vs. $2,356 national average
Claims satisfactionJ.D. Power 2025 claims study, out of 1,000 · 20% of score
3.5702/1,000
J.D. Power 2025 claims study, segment average 700
4.5729/1,000
J.D. Power 2025 claims study, segment average 700
Better
Complaint recordComplaints relative to company size · 15% of score
4.5Fewer than expected
Complaints relative to company size, NAIC data 2022–2024
4.5Fewer than expected
Complaints relative to company size, NAIC data 2022–2024
Financial strengthAM Best Financial Strength Rating · 10% of score
4.0A
AM Best Financial Strength Rating
4.0A
AM Best Financial Strength Rating
DiscountsBreadth of published discounts · 15% of score
5.014 published
Discounts on the carrier's own pages · Telematics: DriveMyWay and MilesMyWay
Better
4.010 published
Discounts on the carrier's own pages · Telematics: SmartRide and SmartMiles
Digital experienceApp ratings and self-service depth · 15% of score
3.54.72 iOS / 3.0 Android
App Store (91K ratings) and Google Play (10.7K ratings), August 2026
4.54.69 iOS / 4.5 Android
App Store (70K ratings) and Google Play (21.4K ratings), August 2026
Better
Availability
19 states, mostly the Midwest and West
45 states and D.C. — not available in Alaska, Hawaii, Louisiana or Massachusetts
Best suited to
Midwest drivers who bundle and use telematics
drivers who want good claims handling without an agent-only model

Sources: average premiums from NerdWallet's August 2026 rate analysis (Quadrant Information Services), for a 35-year-old driver with a clean record and good credit in a 2023 Toyota Camry LE at 12,000 miles a year, 100/300/50 limits with $1,000 deductibles — national average $2,356. Claims satisfaction from the J.D. Power 2025 U.S. Auto Claims Satisfaction Study (segment average 700). Complaint record from NerdWallet's analysis of NAIC complaint data, 2022–2024. Financial strength from AM Best. Discounts and app data from each carrier's published pages and the Apple App Store / Google Play, retrieved August 2026. Updated August 2026.

American Family vs Nationwide across all six categoriesScored 1–5. Longer is better in every category — the price bar already accounts for cheaper being better.
American FamilyNationwide
12345Price2.52.5Claims satisfaction3.54.5Complaint record4.54.5Financial strength4.04.0Discounts5.04.0Digital experience3.54.5

Category by category

Price

Too close to call

Nationwide averages $2,671/yr for full coverage against American Family's $2,785/yr — about $114 a year, or 9.5 dollars a month, in Nationwide's favor for this profile.

American Family

$2,785 a year for full coverage, 18% above the national average. American Family is priced above the market.

Nationwide

$2,671 a year for full coverage, 13% above the national average. Nationwide is not a discount carrier.

Claims satisfaction

Nationwide ahead

Nationwide takes claims satisfaction on 729/1,000 against American Family's 702/1,000.

American Family

702 out of 1,000, two points above the segment average. Essentially average.

Nationwide

729 out of 1,000, fourth in the J.D. Power 2025 study and 29 points above the segment average.

Complaint record

Too close to call

Neither pulls ahead on complaint record: American Family posts Fewer than expected and Nationwide Fewer than expected, a difference too small to choose on.

American Family

Fewer complaints than expected for its size — its strongest measure.

Nationwide

Fewer complaints than expected for its size.

Financial strength

Too close to call

Neither pulls ahead on financial strength: American Family posts A and Nationwide A, a difference too small to choose on.

American Family

AM Best A (Excellent).

Nationwide

AM Best A (Excellent).

Discounts

American Family ahead

American Family takes discounts on 14 published against Nationwide's 10 published.

American Family

Fourteen published discounts, including several unusual ones — a loyalty discount that rewards a parent's tenure, and a young-volunteer discount.

Nationwide

Ten published discounts, with bundling stated at an average of $1,032 saved on home and auto together.

Digital experience

Nationwide ahead

Nationwide takes digital experience on 4.69 iOS / 4.5 Android against American Family's 4.72 iOS / 3.0 Android.

American Family

4.72 on the App Store but 3.0 on Google Play. That Android score is among the lowest in this review and hard to overlook.

Nationwide

4.69 on the App Store and 4.5 on Google Play. Nationwide also won J.D. Power's usage-based insurance segment for the third year running in 2026.

So which one?

Pick American Family if…

  • You are among midwest drivers who bundle and use telematics.
  • You expect to stack discounts — American Family's lineup is the broader of the two.
  • Availability fits: 19 states, mostly the Midwest and West.
Read the full American Family review →

Pick Nationwide if…

  • You are among drivers who want good claims handling without an agent-only model.
  • You care most about how a claim actually goes: Nationwide scores 729/1,000.
  • You would rather handle everything in an app than on a phone call.
  • Availability fits: 45 states and D.C. — not available in Alaska, Hawaii, Louisiana or Massachusetts.
Read the full Nationwide review →

American Family vs Nationwide, answered

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