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Farmers vs The Hanover: which is better for car insurance in 2026?

Farmers
The Hanover

Across our six scoring categories, Farmers comes out ahead in 1, The Hanover in 2, with 3 too close to call. On our weighted overall score the two finish within 0.3 of a point — a genuine draw. The right answer here depends less on which company is "better" and more on which one prices your specific profile lower, and that is not knowable without running both quotes. Farmers is the stronger pick for drivers who want an agent and have specific coverage needs farmers can meet; The Hanover for drivers whose independent agent recommends it for a specific reason.

Farmers vs The Hanover, side by side

Category
FarmersRead the full review
The HanoverRead the full review
Overall scoreWeighted across the six categories below
PriceAverage annual full-coverage premium · 25% of score
1.5$4,048/yr
Average full coverage vs. $2,356 national average
1.5$4,038/yr
Average full coverage vs. $2,356 national average
Claims satisfactionJ.D. Power 2025 claims study, out of 1,000 · 20% of score
3.0690/1,000
J.D. Power 2025 claims study, segment average 700
Not rated
Below the sampling frame of the J.D. Power claims study, which covers only the largest insurers
Complaint recordComplaints relative to company size · 15% of score
3.5About the expected number
Complaints relative to company size, NAIC data 2022–2024
4.5Fewer than expected
Complaints relative to company size, NAIC data 2022–2024
Better
Financial strengthAM Best Financial Strength Rating · 10% of score
4.0A
AM Best Financial Strength Rating
Not published
No AM Best rating we could verify — see the review
DiscountsBreadth of published discounts · 15% of score
3.510 published*
Discounts on the carrier's own pages (*from secondary sources — carrier blocks access) · No branded telematics program found
4.012 published
Discounts on the carrier's own pages · No branded telematics program found
Better
Digital experienceApp ratings and self-service depth · 15% of score
4.54.84 iOS / 4.7 Android
App Store (27K ratings) and Google Play (10.8K ratings), August 2026
Better
2.01.99 iOS / 3.0 Android
App Store (154 ratings) and Google Play (173 ratings), August 2026
Availability
40 states, through agents — the Farmers brand left Florida in 2023 and does not write in Alaska, Delaware, Hawaii, Maine, New Hampshire, Rhode Island, South Carolina, Vermont or West Virginia
19 states, through independent agents only
Best suited to
drivers who want an agent and have specific coverage needs Farmers can meet
drivers whose independent agent recommends it for a specific reason

Sources: average premiums from NerdWallet's August 2026 rate analysis (Quadrant Information Services), for a 35-year-old driver with a clean record and good credit in a 2023 Toyota Camry LE at 12,000 miles a year, 100/300/50 limits with $1,000 deductibles — national average $2,356. Claims satisfaction from the J.D. Power 2025 U.S. Auto Claims Satisfaction Study (segment average 700). Complaint record from NerdWallet's analysis of NAIC complaint data, 2022–2024. Financial strength from AM Best. Discounts and app data from each carrier's published pages and the Apple App Store / Google Play, retrieved August 2026. Updated August 2026.

Farmers vs The Hanover across all six categoriesScored 1–5. Longer is better in every category — the price bar already accounts for cheaper being better.
FarmersThe Hanover
12345Price1.51.5Claims satisfaction3.0not publishedComplaint record3.54.5Financial strength4.0not publishedDiscounts3.54.0Digital experience4.52.0

Category by category

Price

Too close to call

Farmers and The Hanover land within $10 a year of each other ($4,048/yr versus $4,038/yr) — close enough that your own driving record and ZIP code will decide which is cheaper for you.

Farmers

$4,048 a year for full coverage, 72% above the national average and the most expensive carrier in this review by a wide margin.

The Hanover

$4,038 a year for full coverage — 71% above the national average, and the highest figure of any carrier we review.

Claims satisfaction

Too close to call

Neither pulls ahead on claims satisfaction: Farmers posts 690/1,000 and The Hanover Not rated, a difference too small to choose on.

Farmers

690 out of 1,000, ten points below the segment average.

The Hanover

Not in the J.D. Power claims study, which samples only the largest insurers.

Complaint record

The Hanover ahead

The Hanover takes complaint record on Fewer than expected against Farmers's About the expected number.

Farmers

Close to the number of complaints expected for its size.

The Hanover

Fewer complaints than expected for its size, which is genuinely to its credit.

Financial strength

Too close to call

Neither pulls ahead on financial strength: Farmers posts A and The Hanover Not published, a difference too small to choose on.

Farmers

AM Best A (Excellent).

The Hanover

We could not verify an AM Best rating from any page we could read. AM Best blocks automated access and Hanover's rating is not published by the secondary sources we checked.

Discounts

The Hanover ahead

The Hanover takes discounts on 12 published against Farmers's 10 published*.

Farmers

Roughly ten discounts, though Farmers blocks automated access to its own discounts page, so we could not verify the list or its telematics program name directly.

The Hanover

Twelve published discounts, several aimed specifically at households with teenage drivers — including one for keeping a teen off a particular vehicle.

Digital experience

Farmers ahead

Farmers takes digital experience on 4.84 iOS / 4.7 Android against The Hanover's 1.99 iOS / 3.0 Android.

Farmers

4.84 on the App Store and 4.7 on Google Play — the best-rated app pairing in this review, across a relatively small rating base.

The Hanover

1.99 on the App Store and 2.98 on Google Play. That iOS score is the lowest of any carrier in this review by a wide margin.

So which one?

Pick Farmers if…

  • You are among drivers who want an agent and have specific coverage needs farmers can meet.
  • You would rather handle everything in an app than on a phone call.
  • Availability fits: 40 states, through agents — the Farmers brand left Florida in 2023 and does not write in Alaska, Delaware, Hawaii, Maine, New Hampshire, Rhode Island, South Carolina, Vermont or West Virginia.
Read the full Farmers review →

Pick The Hanover if…

  • You are among drivers whose independent agent recommends it for a specific reason.
  • You want the lower complaint record — The Hanover sits at Fewer than expected.
  • You expect to stack discounts — The Hanover's lineup is the broader of the two.
  • Availability fits: 19 states, through independent agents only.
Read the full The Hanover review →

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