Farmers vs NJM: which is better for car insurance in 2026?
Across our six scoring categories, Farmers comes out ahead in 0, NJM in 4, with 2 too close to call. There is no overall score to compare, though: NJM does not publish enough of the underlying data to earn one, and we would rather leave it blank than build a number out of the two or three figures that happen to exist. Farmers is the better-documented of the two, which is not the same as being the better insurer for you. Judge these two on the categories where both have real figures — and on what they actually quote you.
Farmers vs NJM, side by side
Sources: average premiums from NerdWallet's August 2026 rate analysis (Quadrant Information Services), for a 35-year-old driver with a clean record and good credit in a 2023 Toyota Camry LE at 12,000 miles a year, 100/300/50 limits with $1,000 deductibles — national average $2,356. Claims satisfaction from the J.D. Power 2025 U.S. Auto Claims Satisfaction Study (segment average 700). Complaint record from NerdWallet's analysis of NAIC complaint data, 2022–2024. Financial strength from AM Best. Discounts and app data from each carrier's published pages and the Apple App Store / Google Play, retrieved August 2026. Updated August 2026.
Category by category
Price
Too close to callNJM does not release public rate data, so there is no like-for-like premium to set against Farmers's $4,048/yr. That is a real gap in the comparison, not a rounding error — treat NJM's price as unknown until you have a quote in hand.
$4,048 a year for full coverage, 72% above the national average and the most expensive carrier in this review by a wide margin.
NJM's published average is a New Jersey figure, not a national one. New Jersey is a high-cost state, so setting it against a national benchmark would flatter NJM for reasons that have nothing to do with NJM. We have left it out rather than compare unlike things.
Claims satisfaction
NJM aheadNJM takes claims satisfaction on 731/1,000 against Farmers's 690/1,000.
690 out of 1,000, ten points below the segment average.
731 out of 1,000 in the J.D. Power 2025 claims study — second only to Erie among ranked insurers, and 31 points above the segment average.
Complaint record
NJM aheadNJM takes complaint record on Far fewer than expected against Farmers's About the expected number.
Close to the number of complaints expected for its size.
Far fewer complaints than expected for its size — the strongest band we assign.
Financial strength
NJM aheadNJM takes financial strength on A+ against Farmers's A.
AM Best A (Excellent).
AM Best A+ (Superior). Note that AM Best revised the outlook on its separate issuer credit rating to negative in 2025, citing consecutive underwriting losses.
Discounts
NJM aheadNJM takes discounts on 8 published against Farmers's 10 published*.
Roughly ten discounts, though Farmers blocks automated access to its own discounts page, so we could not verify the list or its telematics program name directly.
Around eight published discounts, plus the NJM SafeDrive telematics program.
Digital experience
Too close to callNeither pulls ahead on digital experience: Farmers posts 4.84 iOS / 4.7 Android and NJM Not published, a difference too small to choose on.
4.84 on the App Store and 4.7 on Google Play — the best-rated app pairing in this review, across a relatively small rating base.
NJM publishes no general policyholder app on either store — only the SafeDrive telematics app. Policy servicing is web-only, so there is no app experience to rate.
So which one?
Pick Farmers if…
- You are among drivers who want an agent and have specific coverage needs farmers can meet.
- Availability fits: 40 states, through agents — the Farmers brand left Florida in 2023 and does not write in Alaska, Delaware, Hawaii, Maine, New Hampshire, Rhode Island, South Carolina, Vermont or West Virginia.
Pick NJM if…
- You are among mid-atlantic drivers who weight claims handling above everything.
- You care most about how a claim actually goes: NJM scores 731/1,000.
- You want the lower complaint record — NJM sits at Far fewer than expected.
- Financial strength is a priority; NJM holds A+ from AM Best.
Farmers vs NJM, answered
The questions people ask before switching between these two.
Other comparisons
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Averages are a starting point. Your rate is the only number that decides it.